Why Grind Your Coffee Beans?

If you are one of the many coffee drinkers in America that feels that grinding your coffee beans before you brew is a hassle, then it is important for you to know the advantages in freshly grinding your beans every time!

The truth of the matter is that coffee beans begin to grow stale 30 seconds after brewing, so if you are purchasing pre-ground beans from a grocery store shelf, then they are beyond stale. This estimate can be doubled for pre-ground decaf coffee in a grocery store because it is often less purchased, so it could have been sitting there for more than six months!

If you want fresh and intense flavors in your brew, then it is best to grind directly before brewing. This also allows you to tweak and adjust the grind consistency based on your brew method to have more control over the flavor and taste. What more can you ask for?

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